Selected Work
Insurance process alignment & booking redesign
Led cross-functional research and product design strategy to align disconnected teams around end-to-end insurance operations, then redesigned complex booking flows.
0→1 Product Leadership • Stakeholder Alignment • AI-Assisted Insight Synthesis • Service Design & Systems Thinking • Product Design & Prototyping
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0-to-1 online & offline health solution
Led product design and strategy to create culturally sensitive health solutions connecting youth, educators, and healthcare providers across Rwanda, scaling from prototype to a 1 million people nationwide.
0→1 Product Leadership • Cross-functional Leadership & Mentorship • Web & Mobile Design • User Research • Service Design • Multi-Platform Product Design
View case study
Healthcare B2B eCommerce Platform
Led product design for a multi-role B2B eCommerce platform serving healthcare organizations, streamlining procurement workflows and enabling self-service content management.
Enterprise Product Strategy • Design Leadership • Data-Informed Design • Service Design • Scalable B2B Platform Design
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AI-powered chatbot for underserved youth
Led cross-functional team to design privacy-first AI chatbot for underserved youth through WhatsApp, eliminating healthcare access barriers.
0→1 Product Leadership • Conversational AI Design • Inclusive Design Research • Privacy-First Design • Product Design & Launch
View case study
Teaching & Leadership
I extend my design practice through teaching, mentorship, and strategic advisory work. I've taught product design at UC Berkeley Extension and Columbia University, mentored designers, and contributed to healthcare innovation frameworks including WHO digital health guidelines. I've spoken at design conferences and advised early-stage founders on product strategy and design.
WHO: Interviewed contributor providing case study for youth-centred digital health framework
San Francisco Design for Healthcare Event: Speaker
UC Berkeley Extension: User Experience Design Instructor
Aspen Ideas Health: Scholar
Columbia University Summer Workshop: Co-instructor on design thinking
UC Berkeley: Co-facilitator of human-centered design for social good workshop
LinkedIn
Designed and built by Caroline Wong © 2025
13+ years leading product design at scale, from 0-to-1 innovation to enterprise systems serving millions globally
I design systems and strategies that scale. My work connects user needs to business outcomes through research, strategic thinking, and hands-on product design. I solve complex problems across B2B and B2C products, from startups to public companies.
Selected Work
Insurance process alignment & booking redesign
Led cross-functional research and product design strategy to align disconnected teams around end-to-end insurance operations, then redesigned complex booking flows.
0→1 Product Leadership • Stakeholder Alignment • AI-Assisted Insight Synthesis • Service Design & Systems Thinking • Product Design & Prototyping
View case study
0-to-1 online & offline health solution
Led product design and strategy to create culturally sensitive health solutions connecting youth, educators, and healthcare providers across Rwanda, scaling from prototype to a 1 million people nationwide.
0→1 Product Leadership • Cross-functional Leadership & Mentorship • Web & Mobile Design • User Research • Service Design • Multi-Platform Product Design
View case study
Healthcare B2B eCommerce Platform
Led product design for a multi-role B2B eCommerce platform serving healthcare organizations, streamlining procurement workflows and enabling self-service content management.
Enterprise Product Strategy • Design Leadership • Data-Informed Design • Service Design • Scalable B2B Platform Design
View case study
AI-powered chatbot for underserved youth
Led cross-functional team to design privacy-first AI chatbot for underserved youth through WhatsApp, eliminating healthcare access barriers.
0→1 Product Leadership • Conversational AI Design • Inclusive Design Research • Privacy-First Design • Product Design & Launch
View case study
Teaching & Leadership
I extend my design practice through teaching, mentorship, and strategic advisory work. I've taught product design at UC Berkeley Extension and Columbia University, mentored designers, and contributed to healthcare innovation frameworks including WHO digital health guidelines. I've spoken at design conferences and advised early-stage founders on product strategy and design.
WHO: Interviewed contributor providing case study for youth-centred digital health framework
San Francisco Design for Healthcare Event: Speaker
UC Berkeley Extension: User Experience Design Instructor
Aspen Ideas Health: Scholar
Columbia University Summer Workshop: Co-instructor on design thinking
UC Berkeley: Co-facilitator of human-centered design for social good workshop
Let’s connect
LinkedIn
Designed and built by Caroline Wong © 2025
13+ years leading product design at scale, from 0-to-1 innovation to enterprise systems serving millions globally
I design systems and strategies that scale. My work connects user needs to business outcomes through research, strategic thinking, and hands-on product design. I solve complex problems across B2B and B2C products, from startups to public companies.
Selected Work
Insurance process alignment & booking redesign
Led cross-functional research and product design strategy to align disconnected teams around end-to-end insurance operations, then redesigned complex booking flows.
0→1 Product Leadership • Stakeholder Alignment • AI-Assisted Insight Synthesis • Service Design & Systems Thinking • Product Design & Prototyping
View case study
0-to-1 online & offline health solution
Designed and launched culturally sensitive health solutions connecting youth, educators, and healthcare providers across Rwanda, scaling from prototype to 1 million people nationwide.
0→1 Product Leadership • Cross-functional Leadership & Mentorship • Web & Mobile Design • User Research • Service Design • Multi-Platform Product Design
View case study
Healthcare B2B eCommerce Platform
Led product design for a multi-role B2B eCommerce platform serving healthcare organizations, streamlining procurement workflows and enabling self-service content management.
Enterprise Product Strategy • Design Leadership • Data-Informed Design • Service Design • Scalable B2B Platform Design
View case study
AI-powered chatbot for underserved youth
Led cross-functional team to design privacy-first AI chatbot for underserved youth through WhatsApp, eliminating healthcare access barriers.
0→1 Product Leadership • Conversational AI Design • Inclusive Design Research • Privacy-First Design • Product Design & Launch
View case study
Teaching & Leadership
I extend my design practice through teaching, mentorship, and strategic advisory work. I've taught product design at UC Berkeley Extension and Columbia University, mentored designers, and contributed to healthcare innovation frameworks including WHO digital health guidelines. I've spoken at design conferences and advised early-stage founders on product strategy and design.
WHO: Interviewed contributor providing case study for youth-centered digital health framework
San Francisco Design for Healthcare Event: Speaker
UC Berkeley Extension: User Experience Design Instructor
Aspen Ideas Health: Scholar
Columbia University: Co-instructor on design thinking summer workshop
UC Berkeley: Co-facilitator of human-centered design for social good workshop
Let’s connect
LinkedIn
Designed and built by Caroline Wong © 2025